GUINNESS WORLD RECORDS : To get people to participate in world record breaking events to keep the content of the book fresh I sought out to make the
average people in this world famous book more recognizable. By turning them into idols for kids and adults people are encouraged to try and break a record
and gain a little bit of fame. The print ads and wild postings are perferated so the hero side can be hung up for inspiration. AD Billy Veasey, CW Simon Philion



VINYL TOY MADE AND SOLD THROUGH KIDROBOT STORES.

TEAR AWAY WILD POSTINGS
